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Social Media

I don’t need to tell you what influencer marketing is. It’s huge. Back in 2014 when I launched Uncle Jack, influencer marketing was pretty revolutionary. Instagram as a platform enabled ‘normal’ people with an interesting story to gain a lot of followers in a short space of time. They were the perfect ambassadors for our[…]

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The title says it all, social is not everything. It’s easy for new businesses to become absolutely consumed in social media and it can become overwhelming to the point where it is not effective and a time waster. The number of followers you have does not equate to sales. Sure, you’re never going to turn[…]

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