It’s been in the pipeline for a little while, but as of May 1st we’re offering our customers at Uncle Jack the option to personalise their watch by having their initials embossed onto the watch strap. The consumer landscape is changing. Consumers now more than ever are looking for unique and personal shopping experiences. In recent[…]
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Robbie Ball
Today I was excited to learn that I had been selected in the Hot 30 Under 30 2017 young entrepreneurs in Australia. It’s an amazing achievement both for myself & the team at Uncle Jack. We’ve grown tremendously since the idea was conceptualised in early 2014. Sitting at #17 on the list, it’s an honour to be the youngest[…]
How we launched a new product for pre-order and sold out in 24 hours
eCommerce, Growth, Marketing, Start-Up Mar 29, 2017
At Uncle Jack, we’re always designing, creating, brainstorming and launching new products. Two days ago we launched one of our new designs for pre-order and it sold out within 24 hours. We barely spent a single cent on advertising. The last 6 products we have launched have all been successful. But why? >>>>> […]
I was recently invited back to my high school to speak to the business students about Uncle Jack and what it looks like to turn your idea into a growing business. When I arrived I learnt that the students were doing their assignment on me and my presentation. They were certainly very attentive! As the presentation unraveled[…]
I don’t need to tell you what influencer marketing is. It’s huge. Back in 2014 when I launched Uncle Jack, influencer marketing was pretty revolutionary. Instagram as a platform enabled ‘normal’ people with an interesting story to gain a lot of followers in a short space of time. They were the perfect ambassadors for our[…]
It’s a burning question that many entrepreneurs will want to know. They know they need to hire someone to continue to grow and expand their business, but they don’t know who or what. There are many varied scenarios & roles in which could you argue a case for. For example, an operations manager would reduce your[…]
For those who know me, I’m an incredibly ambitious & competitive character that’s always striving to be the best that I can be. I’ve been setting goals for as long as I can remember. It’s not until recently that I really understood why I should be setting goals. A lot of us set goals based on the[…]
I’m currently writing a book about hype marketing. Hype marketing is essentially about creating a lot of interest in your business by having regular launches. I use hype marketing in my businesses and am now sharing my knowledge and experience through a new book. The writing experience of the new book has given me a[…]
Well, in a sense. Today is the last day that my business will have a customer service person. Now? Customer Experience Manager (CXM). In 2016 customer service is almost redundant. If you think about customer service, it’s 100% reactive – you’re reacting to emails, phone calls, messages and any contact that a customer makes with[…]
Pinch me, I must be dreaming. My company, Uncle Jack, recently collaborated with one of Australia’s most sought-after individuals, Megan Gale. We co-designed a range of unisex watches in support of men’s health. We are donating 10% of all sales to Movember, who do amazing work in promoting & supporting the health of men. As[…]